Complete summary of Tom Peters' book: "The Brand You 50: Fifty Ways to Transform Yourself from an "Employee" into a Brand that Shouts Distinction, Commitment and Passion!".
This summary of the ideas from Tom Peters' book "The Brand You 50" suggests that the paradigm of an employee working for a company on a corporate payroll is increasingly outdated. Even if you work for a company, it is imperative that you are your own “brand”. In his book...
[PDF.cf18] Summary: The Brand You 50: Review and Analysis of Peters' Book Rating: 4.58 (769 Votes)
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