[Download free ebook] Zara: An analysis of market-orientated supply chain management in the retail fashion industry






 | #1975102 in eBooks |  2009-08-20 |  2009-08-20 | File Name: B007GH376E


||0 of 0 people found the following review helpful.| not good enough for a master thesis|By Utkan Uluçay|This is an overview and a collection of several papers.

I would like to see some screenshots of basics of shop's feedback system, basics of distribution software, some photos of "highly technologic distribution center",..

You need to think about your case heavily to customize given overview for a

Bachelor Thesis from the year 2009 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,0, University of Hull, language: English, abstract: This paper has been developed to investigate how market orientation is aligned to supply chain management and thus, leverages a company’s success. Answers were sought examining Zara, a strategic unit in the apparel Industria de Diseño Textil (Inditex) Group...


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