(Download pdf) How to be Profitable and Moral: A Rational Egoist Approach to Business






 | #1587184 in eBooks |  2011-12-23 |  2011-12-23 | File Name: B007BTPCPG


||2 of 2 people found the following review helpful.| A Practical Approach to Morality!|By Customer|This book tackles a key false dichotomy prevalent in management today, particularly in management education: profitability and morality are either-or. It is a great tour de force on how the various virtues the authors discusses are required for profitability, and not at its expense.

The book uses a conversational, yet| |BB&T grew from $4.5 billion to $152 billion in assets during my tenure as chairman and CEO and weathered the recent financial crisis as one of the strongest financial institutions in America. The foundation for this success is unquestionably

A basic dilemma confronting today’s manager is how to be both profitable and moral. Making profits through immoral means—such as deceiving investors or customers—is unsustainable. Likewise, remaining moral while losing money will cause a business to fail. According to conventional morality, either a business manager maximizes profits and necessarily compromises on ethics, or necessarily sacrifices profits in order to be moral. Woiceshyn ...


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You easily download any file type for your gadget.How to be Profitable and Moral: A Rational Egoist Approach to Business   |  Jaana Woiceshyn. I was recommended this book by a dear friend of mine.

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