||0 of 0 people found the following review helpful.| an easy but informative read|By JCorrine|This book was purchased for class. Clear, straight to the point, an easy but informative read. Gives sound advice for reputation management and recovery. Also the author's positions are supported with well known case studies. Gaines-Ross is a trustworthy source for those seeking information on crisis management. She gives critical feedb||"The book is an easy read-which is tough to do when talking about reputation management, trust me I know-and, as the title suggests, the repair process is divided up into 12 different steps." (marketingpilgrim.com, April 3, 2008)|Corporate Reputation is a beacon of light for all leaders and future leaders looking for direction in the treacherous waters of a volatile business environment. It delivers a message that's provocative, insightful, and needs to be heard." —Heidi Henkel Sinclair, Director of Communications, Bill & Melinda Gates Foundation [PDF.pb61] Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation Rating: 4.92 (630 Votes)
You easily download any file type for your gadget.Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation | Leslie Gaines-Ross. A good, fresh read, highly recommended.
