(Free pdf) The High-Purpose Company: The TRULY Responsible (and Highly Profitable) Firms That Are Changing Business Now






 | #786168 in eBooks |  2010-04-22 |  2010-05-11 | File Name: B000SEI4NI


||0 of 0 people found the following review helpful.| Five Stars|By Some Guy|Excellent book|11 of 11 people found the following review helpful.| Elad's review|By Elad Levinson|I am a professional in the Corporate social responsibility field who has been very disturbed by the tendency in the field to focus upon right and wrong, good and bad companies while seemingly missing a crit|From Publishers Weekly|What does it mean to be a socially responsible company? As Arena (Cause for Success) points out, the matter is up for debate, with some environmentalists criticizing corporate "green" programs as PR stunts, while capitalist hard-li

In The High–Purpose Company, corporate strategist and researcher Christine Arena shows that

some extraordinary companies are driven by purpose, whereas others simply pretend to be. The High–Purpose Company draws a clear line in the sand, enabling readers to easily distinguish between these two groups––and make a giant leap forward.

Using a groundbreaking methodology, Arena and her research team conducted thousands of hours of an...


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